Ketchum

Break Through

Contributors

About

It’s highly likely that you are visiting because of one of the following reasons: - on the lookout for a place to do really great work, - in search of an agency to help grow your business or protect your good name, - a competitor, wondering what we’re up to, - or maybe the mom of one of our staff. Whatever brings you to this page, we would love to answer your questions in person. Until then, here’s some of what you’ll want to know. . . We recently announced plans to grow our business through one of the largest-ever mergers in the public relations industry, combining operations with Pleon, Europe’s largest strategic communications consultancy. As a result, we’ve strengthened our position as one of the world’s largest and most geographically diverse public relations agencies and Europe’s leading public relations agency, with more than 45 offices and affiliates in over 25 countries across the Continent. We work for global clients, UK clients and very local clients. We’re seasoned communicators with backgrounds in journalism, marketing, science, the arts and prison (long story) among many other pertinent areas. We also have some of the best accountants, HR people, IT specialists and caterers helping us around the clock. Most of our clients are leaders in their fields – healthcare, cosmetics, domestic goods, civil society, technology, food and beverage, professional services, and entertainment. The few that are not are striving to be, and we’re doing our best to help them get to the top. Have a question for us? Send it to greatpeople@ketchum.com, and we’ll answer as best as we can.

Contact

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Posts: 230
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Breaking In To PR

Friend and London colleague Saska Graville offers great advice in the article below to those looking to get ahead in the media business...

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What Is PR, Anyway?

Everyone in the PR business has paused at least once when asked, maybe by an aunt or guest at a dinner party, 'what exactly is it that...

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Leadership is about more than just you

As a leader in any organisation the pressure is relentless. Pressure to lead by example, to maintain stability whilst innovating, to meet...

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Opposing views on health benefits of e-cigarettes

The report published today by the UK Royal College of Physicians highlights the benefits of e-cigarettes and their role in helping people...

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First healthcare, now education

With the Tory party split down the middle over the EU referendum, the leadership should be trying to steady the parliamentary ship. But...

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Recruit for attitude and train for skills

Today I was part of a panel at the PRMoment conference discussing the changing needs of clients and the evolving agency model.

I was...

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Love thy Network

As an introvert, the amount of energy it takes for me attend and sometimes lead networking events is akin to running a marathon.  

But a...

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Shakespeare: Proto-Influencer

Searching for influential heroes is a big part of many marketing campaigns these days, even as YouTube or Instagram changes our...

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Peeled and sliced avocado, a step too far?

M&S are now selling peeled and pre-sliced avocado. Some commentators are saying this is a step too far and social media is awash with...

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Bored? Really!

I am rarely bored. There is always something stimulating to do or to participate in. You can make any situation engaging if you try!

So I...

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The power of influencers

First of all a confession. I love Patrick Stewart. I have done since I was 14 and obsessed with Captain Jean-Luc Picard. I even had his...

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Swat The SWOT

Hard to imagine an agency new business pitch without some version of a Strengths (S) - Weaknesses (W) - Opportunities (O) - Threats (T)...

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Behavioural influence - lessons for Leadership

It's been really interesting over the last 2 weeks watching The UK Government's strategy to influence voting behaviour in the upcoming EU...

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Gender equality - still too far away

As my husband and I prepare to be first time parents in just under 11 weeks, one topic that is at the top of our list is childcare. How...

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Words are just as important as actions...

The left in British politics have been facing accusations of anti-semitism since Jeremy Crobyn was elected leader of the Labour Party. We...

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Obama - sinner or saint?

There has been a lot of comment on whether President Obama has 'a right' to 'interfere' in the UK's domestic issues. But here's the...

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Op-eds: old school PR still generates discussion

Whether you agree with President Obama and his editorial in the Telegraph today, one thing is clear: guest editorials can still set much...

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The Brit's will stay!

The EU referendum campaign's have been deeply disappointing. Neither campaign has been able to translate a complex issue into something...

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Happy birthday m'aam, how to cope with eating like a queen

Who knew the queen had to eat so much in her role, here's how she does it...

“The Queen’s daily diet is mainly carbohydrate-free, consisting of grilled meat or fish, served with two vegetables or a bowl of salad”

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Clients: Great Work Starts With A Great Brief

You know that, of course.  

And many briefs are actually pretty good: clear and specific, with latitude for creativity. 

I think I've seen...

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Facebook Live: Powerful ... Scary

Facebook Live - Facebook's new real-time video service offers brands and organizations a platform with a potential reach of more than...

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Brexit: Unnecessary Risk For UK PR

Ogilvy & Mather boss Paul O'Donnell says a UK exit from the European Union - a real possibility when voters weigh in this summer - would...

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