The US have for a while had RDs in store, it's great to see that Waitrose are trialing this in the UK. As more and more retailers are looking to add value to their bricks and mortar, its a clever move to bring people into store. Waitrose are charging for this service, but it would be great to see how retailers like Tesco or Asda could offer this service to their customers and help by guiding with healthy eating plans or providing advice on meals.